资深策略/策略

We are looking for a senior strategist who will conduct and optimize analytics for Digital Performance in web analytics and Social CRM. You will play a critical role in ensuring client and company business success, measuring digital campaign performance, developing deep insights to drive performance and designing sophisticated plans for better digital experience. PRIMARY RESPONSIBILITIES § Lead digital analytic projects to enable more data driven decision making and personalized experiences for our customers § Generate reports/analyses and dashboards providing insights and recommendations based on data across the channels § Partner with internal teams to understand clients’ business and marketing goals and provide analytic, integrated marketing solutions to advance the goals § Partner with stakeholders to extract highly relevant, actionable insights and optimization recommendations, as well as executing ad-hoc analysis as required by business stakeholders at all levels § Analyze marketplace and consumer trends within and across multiple industries § Develop rich insights fueled by data to support creative and strategy § Manage database and analytical tools to design client facing reporting

THE IDEAL CANDIDATE · 2-5+ years web analytics experience using Google & Adobe Analytics · Hands-on technical experience in implementing the tracking solution to monitor audience full funnel behaviors from ads to brand site/APP/WeChat Mini Program · Bachelor’s degree or above in Computer Science, Mathematics, Statistics, Marketing, Economics, or Engineering required · Experience with data visualization tools (Tableau, Data Studio…) · Experience working with SQL · Google Big Query, R and Python experience is a strong plus · Extremely detail oriented and organized, able to multitask and meet deadlines · Strong commercial focus · Outstanding quantitative and research skills · Self-starter, fast learner, and strong team player · Results driven and people focused · Good communication skills. Strong English speaking and writing skills