Publicis Commerce is ecommerce – in the business of reaching consumers wherever they are and driving them to purchase via holistic, branded ecommerce experiences. Our work supports brands throughout the Chinese ecommerce ecosystem, from strategy to activation, acquisitions, and operations. From websites to etailers and social commerce, we are a one-stop service agency that uses the links between Chinese consumers’ offline realities and their online lives to forge a deeper connection between them and the brands they love.
We exist to create industry leaders. Our expertise extends to every aspect of our team, with dedicated, specialized ecommerce planning, creative, and media guiding consumers, inspiring their next purchases while they make today’s. Housed within Publicis Communications Greater China, Publicis Commerce is the Groupe’s dedicated ecommerce agency in the region, remaining independent but supporting all of the creative, digital, and media agencies within the Groupe.