SEO / SEM Specialist

1. Manage and optimize digital marketing campaigns, including SEO and paid ads 2. Develop and execute digital marketing strategies to increase online presence and drive brand awareness, engagement, and conversions. 3. Conduct technical SEO audits and implement improvements to enhance website performance and search engine rankings 4. Identify and implement marketing automation initiatives to improve lead generation and customer engagement 5. Collaborate with cross-functional teams to ensure proper web integration with CRM and EDM systems 6. Conduct keyword research and analysis to develop effective SEO strategies. 7. Measure and analyze campaign performance using web analytics tools and report on key metrics to stakeholders 8. Stay up-to-date with the latest trends and advancements in digital marketing, technical SEO, and marketing automation 9. Provide technical support for website updates and maintenance 10.Ensure website compliance with industry standards and best practices for SEO and data privacy

1. Bachelor's or Master's degree in Marketing, Computer Science, or related field 2. 2+ years of experience in digital marketing with a focus on technical SEO and marketing automation 3. Strong knowledge of SEO best practices and techniques, including technical SEO and on-page optimization 4. Experience with marketing automation tools, such as Hubspot or Marketo 5. Experience with web analytics tools such as Google Analytics or Adobe Analytics 6. Excellent analytical, problem-solving, and communication skills 7. Ability to work independently and as part of a team 8. Familiarity with HTML, CSS, and JavaScript is a plus 9. Excellent English ability