Being the Brand Strategist based in our Shanghai headquarters, you will report to Brand Strategy Director. You will be contributing to creating a meaningful and impactful brand through rigorous analytics and inspired creativity. You will actively participate in the development of brand strategies for assigned clients, produce and integrate high-quality end-product, develop trust-based relationships with day-to-day client contacts, support cross-department collaboration, and together with our business team to enable the development of existing and new clients.
Through your journey in Labbrand Group, you will become a brand expert in tune with the latest state of the art in the branding field.
DETAILED RESPONSIBILITIES
Project Excellence I We see beauty in each project: we aim to make every human and enterprise uniquely brilliant and beautiful, how about you?
- Assist Strategy Director & Strategy Manager to organize project flow, including brand management coordination, brand equity research, brand roadmap development and relevant qualitative and quantitative research with a great sense of accountability for project methodology and goal and in respect with time constraints.
- Communicate with clients to understand and respond to their needs efficiently.
- Assist Strategy Director & Strategy Manager to take control of the report quality and run final report to clients.
Client Engagement I We build journey with clients, guide them through unique, various and exciting projects. Are you ready to build a new journey, too?
- Support Business Department for account management. Communicate with client, during and after project completion to enhance client loyalty.
- Collaborate with other teams, including but not limited to BAM (Business and Account Management) to activate existing clients and develop new clients.
- Proactively participate and contribute to pitch proposals, attending pitch meetings and presentation meetings.
Thought Leadership I You will become a brand expert in tune with the latest state of art in the branding field.
- Collaborating with the Corporate Branding team to design the optimum strategy for being front of mind for new business target audiences, including optimizing our credentials.
Team Development I You have the opportunity to experience freedom to explore and embark on new territories, shall you take it?
- Assist to develop/learn and apply innovative methodologies to meet specific goals: Sales Skills, Custom
任职要求
REQUESTED COMPETENCIES
General:
- Result and customer oriented
- Strong sense of accountability and responsibility with integrity and trust
- Ability to progress autonomously and strong learning ability
- Collaborative sense
- Cross cultural sensitivity with proficiency in English as well as Mandarin
Brand Strategy Specific:
- Bachelor degree or above, major in Marketing Management, Brand Strategy, Brand Building or related field is a plus
- At least 1-2 years' work experience in brand strategy research
- Quality acumen with an attention to details
- Systematic thinking and capacity for abstraction
- Proactively and well solution driven
职位地址
上海普陀区莫干山路50号M50创意园区7栋202室